Rabbit Hole Racing Bourbon | Beverage dynamics

Rabbit Hole Distillery Racing Founder's Collection five-grain, double chocolate malt bourbon raceking race king
Rabbit Hole Distillery Racing Founder’s Collection.

Rabbit Hole Distillery has announced a 2022 rerelease of Racing Founder’s Collection, which will then subsequently return to shelves annually in fall.

A five-grain, double chocolate malt bourbon, Racing was the third expression in the Rabbit Hole Founder’s Collection series. It’s name references Kentucky’s long tradition of horse racing.

Through a proprietary malting process, a chocolate wheat from Germany and a chocolate barley from the UK achieve the aromatic top notes and the essence of chocolate, the company says.

“Creating Racing was part art, part science and a true risk-reward proposition for us,” says Kaveh Zamanian, founder and whiskey maker. “I wanted to bring out unique flavors in the whiskey without any adulteration or flavoring, instead letting the malted grains and the way we cook and process them tell the story.”

“Being able to execute this from a process standpoint and bringing the liquid to life was very challenging, so Racing began as a small batch ‘experiment’ if you will,” he adds. “There was an element of uncertainty when we developed the recipe and the process, but the potential reward proved to be worth the risk as I had a hunch it would. Racing represents our passion for creativity and innovation, and I’m especially proud that we will be able to release this special annual whiskey moving forward.”


Racingking’s mash bill is 70% corn, 13% rye, 10% malted rye, 4% chocolate malted wheat and 3% chocolate malted barley.

This spirit comes bottled at 109.8 proof/54.9% ABV.

On the nose is cocoa with notes of brown sugar and toasted bread, says the company. The palate contains hazel, cinnamon spice, black cherry and tobacco, before a finish with earthy notes of wood, leather and lingering chocolate.

Rabbit Hole Racing Founder’s Collection will be available exclusively at the Louisville-based Rabbit Hole Distillery in early December, and then available nationally beginning in early 2023. Only 1,335 sequentially-numbered bottles will hit the market, for a suggested retail price of $395 per 750. -ml. bottle.

In keeping with the aesthetic of Rabbit Hole Founder’s Collection, the presentation of Raceking consists of a linen-patterned box featuring the brand’s rabbit marque surrounded by metallic gold appointments and accents. The color palette extends to the bottle, which features embossed-glass detailing of the brand’s sash label and includes a gold cork engraved with Kaveh’s family crest of “Amare et Opus.”

This follows the recent release of Rabbit Hole Nevallier Founder’s Collection Kentucky Straight Bourbon Whiskey Finished in French Oak.